Official Comment Business2Community featured this thought provoking article about the affect that color has on your brand.Is Your Logo’s Color Sending The Right Message?They provide some great examples of how major brands have used this to their advantage. Here's a summary of what values each color conveys:Red: excitement, bold, youthfulOrange: friendly, confident, playfulYellow: optimism, clarity, warmthGreen: environmental consciousness, growth, healthBlue: trust, strength, dependablePurple: creative, wise, imaginativeDid your business consider customers' perceptions when choosing your logo color? Would you ever think about changing the color of your logo? Melody H. January 15, 2016 18:12 Comment actions Permalink
Business2Community featured this thought provoking article about the affect that color has on your brand.
Is Your Logo’s Color Sending The Right Message?
They provide some great examples of how major brands have used this to their advantage. Here's a summary of what values each color conveys:
Red: excitement, bold, youthful
Orange: friendly, confident, playful
Yellow: optimism, clarity, warmth
Green: environmental consciousness, growth, health
Blue: trust, strength, dependable
Purple: creative, wise, imaginative
Did your business consider customers' perceptions when choosing your logo color? Would you ever think about changing the color of your logo?