With full Customer Marketing access you can:
- Track your customers and their purchases
- Communicate with your customers: one-at-a-time or in bulk
- Identify customers by geography, purchase date, purchase amount, and more
- Group customers for targeted e-mail marketing campaigns
- Monitor campaign success with definitive reporting
Customer Marketing also helps you provide service to your customers after a sale. Just as importantly, it also helps you identify and communicate with customers to encourage new sales, by using these features:
- Filter your list of customers to those that meet specific criteria
- Tag specific customers to group them
- Send an email to one or more customers
- Create an email campaign
- Automate a campaign
How much does it cost?
Customer Marketing is an add-on feature - the price is based on your plan level and includes e-mail credits to be used each month for e-mail marketing campaigns. Find your plan level here.
Cedits roll-over if unused.
(plus applicable taxes, if any)
*Subscribers on our LulaRoe/Bless plan can access Customer Marketing at this price.
Additional credits available for purchase.
What features can I access if I don't subscribe to Customer Marketing?
Many of our Customer Marketing tools are open to all ShippingEasy users. This gives you a chance to explore the benefits of using this feature. We invite you to try out our marketing tools and familiarize yourself with the solution. Once you discover the ease with which you can contact your customers, it's easy to add Customer Marketing to your subscription.
- Marketing Dashboard: See your order revenue at a glance and form your next campaign strategy. This is also where you will track your campaign revenue and reach, after subscribing to Customer Marketing. Learn more about the Dashboard.
- Customize Campaign Templates: Choose from Regular or Automated campaign layout options. Then use the drag-and-drop editor to edit and save your campaign templates. Learn more about Campaigns.
- Product Recommendation Selection: Get familiar with how to make strategic product recommendations. Learn more about Product Recommendations.
- Contact List: View customer records for all orders synced to ShippingEasy and organize them into lists. Learn more about Contact Lists.
The following features are restricted to only Customer Marketing subscribers:
- Send Marketing Email Campaigns: Schedule regular campaigns, or turn on automated campaigns, to start reaching your contacts. Start growing revenue and building stronger customer relationships.
- Promote Your Products: Enable recommendations and promote products in emails and packing slips.
- Monitor Email Campaign Results: View the performance metrics for your campaigns.
- Add Tags to Contacts: Use tags to organize your contacts, build contact lists, and automate campaigns.
- Upload Contacts: Add emails into ShippingEasy from third party sources.
- Download Contacts: Generate a file of your contacts' information.
- View Customer Purchase History: Gain greater insights into your buyers' behavior.
Video: Customer Marketing Overview
How to: Add Customer Marketing to my subscription
What types of emails can I send to my customers?
How to: Upload Contacts to Customer Marketing via a CSV file?
Video: Customer Marketing Workflow